Get crystal clear on what your channel stands for and who it’s speaking to. You’ll clarify your message, refine your niche, and understand exactly why viewers will choose you, so the content you create feels aligned, intentional, and instantly resonant.

Learn the anatomy of a repeatable, identifiable video format — the kind of “show within your channel” that viewers recognize instantly. We’ll develop your signature series together so you’re never staring at a blank Google Doc unsure of what to film. This becomes your anchor format: memorable, bingeable, and easy to produce again and again. What’s YOUR VERSION of Try Living With Lucie?

Set your channel up for success from day one. You’ll learn how to optimize your homepage, playlists, descriptions, tags, and metadata so YouTube knows exactly who to show your content to. We’ll also cover thumbnails, titles, SEO, and everything that affects discoverability.

If being on camera feels awkward or intimidating, this part will change everything. You’ll learn how to speak naturally, show your personality, build connection, and reduce performance anxiety. I’ll coach you in real time so you feel confident, grounded, and like yourself on camera.

Pre-Production → Filming → Post-Production

From outlining your ideas, to planning your shots, to filming without overthinking, to cleaning up your footage — you’ll be supported through every step of creating your series. We’ll make the production process feel simple, doable, and repeatable so you can keep creating long after the program ends.

A practical crash course in editing your videos in Adobe Premiere, taught in a way that removes the overwhelm. You’ll learn pacing, storytelling, cuts, color, audio, graphics, and exporting. Whether you’re a total beginner or you’ve dabbled before, you’ll walk away with the skills to edit confidently and efficiently.

Get a behind-the-scenes look at everything happening inside of the YouTube backend. You’ll learn analytics, retention metrics, traffic sources, the algorithm basics, monetization thresholds, AdSense, turning views into revenue, and when to start thinking about sponsorships and brand deals.

Learn how to use TikTok, Instagram Reels, Shorts, and email to support and grow your YouTube channel. You’ll repurpose content the smart way, create cross-platform funnels, and build a brand ecosystem that makes every piece of content work harder for you.

You’ll learn, workshop, ask questions, and get feedback in real time. You’re not doing this alone — you’re building your channel alongside a community of creators with me guiding you every week.

Plus, when your content goes live, you’ll have built-in, immediate support and hype from the others in your cohort.